"つまり人間というものは、本当に面白いと感じている時には、実は笑ったりすることができないのである。ましてや「面白いね」などとは、口が裂けても言えないのだ。
それよりも、そのことに集中して、「自分がどう思っているか」などということは考えられなくなる。文字通り「夢中」になって、表情も作れないし、言葉も発せられなくなるのだ。"

潜在ニーズを探る3つのマーケティング手法 - ハックルベリーに会いに行く (via serena1719)
2011-10-16 (via gkojax-text)

(via jinakanishi)

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